As we began to work on our podcast the idea came up about using an actual song instead of a jingle. Funny thing is up until recently it was absolutely illegal to do so. In the article, Music Industry Changes It’s Tune On Podcasting from the Wall Street Journal, writer Ethan Smith explains the relationship between the music industry and podcasting. In fact, recently the industry has decided to embrace licensing for podcasting but still really hasn’t found the proper way to collect royalties on it. Currently there are only a few ways in which one can use a song for a podcast and that idea is centered on the podcaster paying a flat fee.
In the ever-changing world of the music on the Internet I find it funny that the music industry is still so far behind in letting their products be represented on the World Wide Web. It always feels like the industry is at least 10 years behind on everything. Instead of embracing illegal downloading and changing their business models they choose to prosecute it. Why must they move so slow on these issues? The sad thing is that podcasting is just another lucrative business venture for artists to explore but still the industry doesn’t want to embrace it. The record industry is so caught up on control that they have let their selfishness get in the way of taking advantage of these great ways to expose artists. Come on big corporate music big wigs; figure it out cause as usual your just holding artists back from making money from their music.
Monday, November 3, 2008
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3 comments:
I think that it could be really beneficial for artists to let podcaster use their music because if you think about it, it only gets them more exposure and whats the harm in that? If someone listens to a podcast for long enough they might say hey what is that song?
I definitely agree with Sherry on your post. I think music on podcasts would definitely gain artists some great exposure. Because podcasts are on the rise, they are gaining a fan-base and listening to these podcasts religiously. I think it is another great way for promotion!
Thanks for sharing
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